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WEBSITE MAINTENANCE
• Launched in 2012
• New information added as evidence emerges
• All content reviewed annually
• Redesigning to improve navigation and engagement
• Health On the Net (HON) accreditation
WEBSITE MONITORING
• ~ 3.5 million visits annually
• Timing page >14 million views
• ‘Thinking of having a baby’ most downloaded
• Videos and animations played > 300,000 times
• >90,000 printable resources downloaded
• Social media reached > 5million and engaged >100,000
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